Harper Dennis Hobbs to launch Scrubd into global travel retail – The Moodie Davitt Report

Eco-pleasant and sustainable: Scrubd affords pure males’s grooming and skincare merchandise utilizing environmentally-pleasant and sustainably-sourced components

Pure males’s skincare model Scrubd has appointed strategic retail property consultancy Harper Dennis Hobbs (HDH) to help the launch of its sustainable cosmetics vary into travel retail.

Scrubd is a British males’s wellbeing model presently offered in 9 home markets worldwide. The model is especially effectively-recognized within the US, the place it’s offered in luxurious division retailer Nordstrom, its largest stockist.

All of Scrubd’s merchandise are made with environmentally-pleasant and sustainably-sourced components. The firm blends conventional artisanal craftsmanship with new strategies to develop efficient, pure grooming merchandise for males.

Scrubd seeks to fill a marke hole for sustainable and efficient pure males’s grooming merchandise

By its partnership with Harper Dennis Hobbs, Scrubd goals to set up its greatest-promoting merchandise — the all-pure natural triple-milled cleaning soap block and Energising and Anti-Ageing strains — within the travel retail channel.

Harper Dennis Hobbs will assist promote Scrubd to travel retail audiences and assist safe new listings in key airports, cruise ships, and practice stations.

As reported, HDH launched a wholesale distribution channel final October to launch new manufacturers into travel retail.

Scrubd is planning to launch its signature all-pure natural triple-milled cleaning soap bar in addition to its Energising and Anti-Ageing collections into travel retail

“We’re delighted to be working with Scrubd to promote the launch of this implausible model into the global travel retail sector,” mentioned Harper Dennis Hobbs Travel Retail Govt Managing Director Simon Black.

“Extra manufacturers are seeing the numerous advantages of a presence in travel retail, which affords huge enlargement alternatives. Our wholesale distribution channel affords manufacturers an entire resolution to enter a sector that will not have thought of beforehand.

“We’re all trying ahead to travelling when restrictions are lifted, and Scrubd’s merchandise are completely aligned to a rising, environmentally-targeted demographic of shoppers that will likely be keen to discover the globe as soon as once more,” Black added.

Scrubd Govt Chairman Daniel Williams added, “We’re thrilled to be launching our merchandise into the travel retail sector with HDH. There’s a hole available in the market for sustainable, efficient, and pure merchandise designed particularly for males’s pores and skin. We’re assured that our a lot-liked vegan cleaning soap blocks and Energising and Anti-growing old ranges will likely be an enormous hit with travellers of all ages.”

Harper Dennis Hobbs launched a wholesale distribution channel in October 2020